Fiona is a Health Psychologist with 20 years’ experience of applied psychology. She works internationally in applying Health Psychology tools and techniques to better understand and change behaviours. Fiona has extensive experience of evaluation and of designing and conducting actionable research. She has worked across a wide range of sectors, including commercial and government organisations, health, sustainable behaviour and road safety. Fiona is a member of the British Psychological Society, she is a Professor of Sustainable Behaviour at the Leeds Sustainability Institute, and she is the lead for the Research and Development Unit for UKROEd, the national organisation that oversees driver offender retraining schemes such as the speed awareness course.